Yesterday was the first open Black Country Social Media Cafe, and in my less-than-humble opinion it was a resounding success! Whilst there are things we can improve upon, thanks to the collective efforts of a number of people, I think the Black Country has given the Social Media Cafe format its own spin and the result is far more than a clone of the Birmingham Social Media Cafe.
Rather than the give-em-a-coffee and shove-em-in-a-room approach of the Birmingham Social Media Cafe (which nonetheless work remarkably well), we have tried to create a more structured event. The planned timetable was:
2.30pm People start arriving, mingling and drinking coffee.
3.00pm “Thanks for coming” and “a few words from our sponsor”
3.05pm Chris Unitt and Pete Ashton give a short talk on what they got from the SxSW conference.
3.20pm People get back to mingling, dinking coffee, and reflecting on the talk.
4.30pm Everyone off home.
As with all the best laid plains, it didn’t quite end up like that. I have been reliably informed that I managed to get the name of the sponsor wrong (I should have said Clarity Digital Marketing), and then the talk went on a lot longer expected. However, as the length of the talk was driven mainly by questions from the floor, it can only be a good thing!
The mid-session talk/panel is definitely a feature we want to keep, although we will try and give people a bit more time to mingle and reflect on the topics afterwards. It was a shame that a few had to rush off, but as the last stragglers didn’t leave until 5.50pm there was plenty of scope for further discussion.
So, a success! The second one is planned for Tuesday 12th May, so make sure you sign up and let us know of any topics you would be interested in hearing discussed.
Nb. For those of more quantitative tastes, there were 23 people yesterday, but with the positive feedback I’m hoping for more next time.